Sales Executive Job at SoHookd, Washington DC

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  • SoHookd
  • Washington DC

Job Description

SoHookd is a rapidly growing corporate wellness platform that is dedicated to improving employee well-being and enhancing organizational health. We are looking for a dynamic Junior Sales Representative to support our VP of Sales in expanding our market reach and cultivating meaningful relationships with prospective clients. This position offers an exciting opportunity to grow within a mission-driven organization while developing sales skills in a booming industry.

Key Responsibilities:

1. Lead Generation & Prospecting :

  • Identify and research potential clients in the corporate wellness space, focusing on companies that align with SoHookd’s target audience.
  • Utilize CRM tools to organize and manage leads, ensuring accurate data entry and lead nurturing.

2. Sales Outreach & Relationship Building :

  • Conduct outreach to prospective clients via phone, email, LinkedIn, and other channels to generate interest in SoHookd’s wellness solutions.
  • Assist in scheduling and conducting initial meetings and product demos with corporate decision-makers (HR leaders, wellness coordinators).
  • Cultivate relationships with prospects by understanding their needs and challenges, and positioning SoHookd as a solution provider.

3. Support for Account-Based Marketing (ABM) :

  • Collaborate with the marketing team to develop and execute account-based marketing campaigns, helping to tailor messaging to specific company needs and pain points.
  • Provide feedback from sales conversations to the marketing team to inform campaign effectiveness and improve lead quality.

4. Sales Presentation & Product Knowledge :

  • Support the VP of Sales by preparing sales presentations, proposals, and materials tailored to each prospect.
  • Gain a deep understanding of SoHookd’s product offerings and benefits to effectively communicate value and address client objections.

5. Pipeline Management & CRM Maintenance :

  • Maintain a healthy sales pipeline by consistently following up on leads, advancing sales conversations, and moving deals through various stages of the sales cycle.
  • Use the company CRM (e.g., Salesforce, HubSpot) to track interactions, log activities, and ensure transparent communication within the sales team.

6. Client Onboarding & Support :

  • Assist in onboarding new clients by coordinating handoffs from the sales process to the account management and client success teams.
  • Provide continued support and relationship management to ensure a seamless client experience.

7. Reporting & Analytics :

  • Track and report on key sales metrics (e.g., lead conversion rate, meeting-to-close ratio) and provide regular updates to the VP of Sales.
  • Use data and feedback to continuously improve sales approaches and techniques.



Key Qualifications:

  • Bachelor’s degree in Business, Marketing, Communications, or a related field.
  • 1-2 years of sales or business development experience (B2B experience preferred).
  • MUST have prior experience in selling corporate wellness through health plans, benefit brokers, and/or third party health technology.
  • Strong written and verbal communication skills, with a confident and personable approach.
  • Comfort with cold calling, lead generation, and building rapport with potential clients.
  • Experience using CRM software to manage and track sales activities.
  • Proven ability to work collaboratively in a team-oriented environment.
  • A proactive and persistent attitude, with a passion for driving growth and achieving targets.
  • Ability to quickly learn and articulate the value of SoHookd’s products and services in a competitive marketplace.

Preferred Skills & Experience:

  • Experience using sales enablement tools (e.g., LinkedIn Sales Navigator, ZoomInfo) to identify leads and opportunities.
  • Familiarity with account-based marketing principles and techniques.
  • Understanding of the buyer journey and sales funnels in a B2B environment.

What We Offer:

  • Competitive base salary and commission structure, with opportunities for bonuses based on performance.
  • A supportive, growth-oriented culture focused on personal and professional development.
  • Comprehensive benefits package including health benefits, wellness programs, and paid time off.
  • Opportunity to work alongside an experienced VP of Sales and a dynamic team that is passionate about improving employee well-being.

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